Singapore Website Awards
// Case Study

Client Overview

Auzana Singapore Pte Ltd, established in 2003, is a leader in adhesive bonding technology and industrial engineering supplies across Southeast Asia. Despite their strong market presence, Auzana needed a streamlined sales process to better manage their extensive product catalog and improve client interactions.

Objective

  • Improve Client Interaction: Simplify the product selection and ordering process.
  • Automate Pricing: Apply client-specific pricing and discounts automatically.
  • Streamline Order Management: Integrate quotation, order processing, and tracking in one system.
  • Enhance Delivery Transparency: Provide real-time updates on order status and delivery.

Challenges

  • Simplify Product Selection: Allow clients to easily browse and select products from Auzana’s extensive catalog.
  • Automate Pricing and Discounts: Automatically apply group pricing and discounts based on client categorization.
  • Facilitate Order Management: Enable clients to generate quotations, upload purchase orders (POs), and track their orders through the system.
  • Enhance Delivery Tracking: Provide real-time updates on the delivery status of goods.

Our Solution

  • Product Selection Interface: Clients can easily navigate through Auzana’s vast list of products, add desired items to their cart, and generate a quotation in just a few clicks.

  • Client Grouping and Pricing: The system automatically groups clients according to Auzana’s preferences. Group-specific pricing and discounts are applied automatically when clients log in, ensuring that they receive the best possible deals.

  • Quotation and Order Processing: After generating a quotation, clients can qualify it and upload their PO directly into the system. Auzana’s team then prepares the invoice and delivery orders based on the client’s selections.

  • Delivery Tracking: Once the delivery process is initiated, updates are automatically reflected in the system. Clients can log in to track the status of their orders and know precisely when and where their goods are being delivered.

Conclusion

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Reduced Cycle Time For Check and Trace
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Reduced communications between Auzana ops staff, salesman and clients